UGC Ads That Sell on MetaTikTokYouTube
UGC video ads from Polish creators, licensed and ready for Meta and TikTok. Publish a campaign and choose from creator offers, or hand the entire production over to us.
Publishing a campaign is free, and the first creator offers come in within minutes.
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How it works
The work runs in production cycles. Approving the directions and the final videos stays with the client. ViralPlace runs the entire production.
- 01
Kickoff
We get to know your product, your previous ad results and your campaign goals. We agree on the number of videos and the first directions to test.
- 02
Personas and briefs
We map out the personas and the emotions the videos play on. Each brief tests a single hypothesis and goes to you for approval before filming starts.
- 03
Production and quality control
Products go out to the creators and filming runs in parallel with several people. Every video passes quality control before it reaches you for approval.
- 04
Delivery and iteration
Finished, licensed videos land in your library on the platform. We point the next production cycle wherever the campaign results are.
UGC creatives from ViralPlace, twice the ROAS
DAAG added UGC creatives from ViralPlace to its campaigns on Instagram, Facebook and YouTube Shorts. Results compared with the previous period:
In an Instagram traffic campaign, CTR more than doubled and the cost per profile visit dropped by around 70%.
Data from a client ad account. Results depend on the product, the creatives and the campaign setup.
Brands that come back for more
„My average cost per purchase through Meta dropped threefold after switching to UGC content. The most important part is that they take the bulk of the work off my hands: choosing the creator, the script, the rights, the payments.”
„We waited a long time for a platform like this in Poland. We choose the creators and the ad format, send the product, and a few days later we have a finished video ad, fully edited.”
„ViralPlace helped us launch our company TikTok. We quickly buy short videos with creators, and they often go viral in our industry. ViralPlace takes care of the copyright side and the paperwork.”
Full control over every video
Briefs, deliveries, revisions, licenses and settlements all run in one place. The process scales together with your production volume.
Comments on the timeline
Notes go straight onto the video timeline. The creator sees exactly which second a comment refers to, and the whole revision history is documented.
Video library
All your videos and licenses in one place, ready to download and check status without digging through drives and email threads.
The client sets the license start date
You choose the license start date when you place the order. A video can wait for a planned launch without losing any of its license period, and the platform sends a notification before it expires.
Verified creators
Every creator is vetted before joining the platform. Their portfolio and ratings from previous clients are visible before you pick an offer.
Paperwork on our side
The platform handles creator payments, content rights and invoicing. On the client's side there is a single settlement for the entire volume.
Payment held in escrow
The money waits in escrow until the video is approved. The creator is paid only after that, so you never pay upfront for something you haven't seen.
Work from our creators' portfolios
Sample work from creators available on the platform. Every offer comes with a portfolio and ratings from previous clients.
Two ways to start
Managed production
For brands that want finished videos without managing the process. We select the creators, write the briefs, run the filming and handle shipping logistics. On the client's side there is approval of the creators, the brief and the final videos.
Book a callSelf-serve start
For brands that want to choose creators themselves. Your campaign goes live on the platform, creators apply with their quotes, and you choose based on portfolio, ratings and delivery time. You only pay for the video you select.
Add your first campaign