Best Places to Order Social Media Video Ads in 2025
Ordering high-performing video ads for social media has become essential for brands of all sizes. Whether you're running ecommerce stores, SaaS companies, or personal brands, the need for engaging, authentic, and fast-produced video content has skyrocketed.
But where should you order your videos? What options give the best return on investment, shortest turnaround, or most flexibility?
This guide offers a detailed comparison of UGC platforms, freelancers, agencies, Facebook groups, and even your own customer community — so you can make the best decision for your brand in 2025.
What Makes a Good Video Ad Partner?
Before you pick a vendor or partner, consider these key factors:
- Price: How much are you willing to pay per video?
- Quality: Do you need polished studio content or authentic, relatable UGC?
- Turnaround Time: How fast do you need your videos?
- Licensing and Usage Rights: Will you get clear permissions to use the video in paid ads?
- Ease of Process: Do you want to manage everything manually or prefer a plug-and-play system?
These questions help determine whether a platform, freelancer, or agency is best for you.
UGC Platforms
UGC (User-Generated Content) platforms specialize in connecting brands with creators who produce authentic videos filmed at home, in daily-life settings.
Popular UGC platforms
- ViralPlace — a growing Polish platform focusing on high-speed delivery and transparent pricing.
- Billo — popular in the US, works with many ecommerce brands.
- Influee — known for offering a wide pool of vetted creators.
- Collabstr — combines UGC and influencer collaborations.
- JoinBrands — UGC creation and affiliate connections.
Pros
- Predictable pricing (often $50–$400 per video).
- Built-in contracts, licensing, and creator vetting.
- Fast turnaround (often 3–7 days).
- Access to a wide variety of creators (by age, location, niche).
Cons
- Less direct creative control.
- Platform commission fees.
- Limited customization compared to agencies.
Freelancers
Hiring freelancers is often the cheapest option, but it requires more effort.
Where to find freelancers
- Fiverr
- Upwork
- PeoplePerHour
- Local Facebook or LinkedIn groups (search for "freelance video editors" or "social media video creators").
Pros
- Lower prices (starting from $50–$300 per video).
- Direct communication with the creator.
- Flexibility to negotiate on style, deadline, and pricing.
Cons
- You must handle contracts and usage rights yourself.
- Quality and reliability vary.
- More time spent managing revisions, payments, and delivery.
Agencies
Agencies are the most premium option, often used by large brands needing polished, campaign-level production.
Example agencies
- Local marketing or production agencies in your country.
- Global agencies like Ogilvy, WPP, or independent creative studios.
Pros
- Professional production (often including strategy, scripting, actors, and editing).
- End-to-end service.
- High-quality, on-brand delivery.
Cons
- High prices (often $1,000–$10,000+ per video).
- Long lead times (2–6 weeks or more).
- Less flexibility for small, fast-paced ecommerce needs.
Facebook & LinkedIn Groups
Surprisingly, many small businesses find their best creators by joining niche Facebook or LinkedIn groups.
Recommended groups
- UGC Creators & Brands (Facebook)
- UGC Marketplace (Facebook)
- Social Media Video Creators (LinkedIn)
Pros
- No platform fees.
- Direct deals and negotiations.
- Great for test campaigns or micro-budgets.
Cons
- You must manually check quality and licenses.
- Harder to scale or standardize.
- Riskier in terms of payment and delivery.
Your Own Customers & Community
Don't overlook your existing customer base. Many community-driven brands (especially in fashion, beauty, and wellness) run UGC campaigns using their own customers.
How to leverage
- Ask buyers to post review videos on social media.
- Run product giveaway contests tied to video creation.
- Offer discounts or affiliate codes in exchange for video submissions.
Pros
- Extremely authentic.
- Very low cost.
- Strengthens brand-customer relationships.
Cons
- Harder to control message and quality.
- More suitable for organic than paid ads.
- Needs extra effort to manage rights and permissions.
Comparison Table
| Option | Price | Quality | Turnaround Time | Licensing & Contracts | Best For |
|---|---|---|---|---|---|
| UGC Platforms | Medium ($50–$400/video) | High authenticity, moderate polish | Fast (3–7 days) | Handled by platform | Ecommerce, startups, DTC brands |
| Freelancers | Low ($50–$300/video) | Variable, depends on creator | Medium (5–14 days) | Must manage yourself | Small businesses, tight budgets |
| Agencies | High ($1,000+/video) | Top-tier, highly polished | Slow (2–6 weeks) | Included | Large brands, premium campaigns |
| Facebook Groups | Low ($50–$200/video) | Varies widely | Medium (5–10 days) | Must manage yourself | Testing, micro-budgets |
| Customers/Community | Very low (free or discounted) | Authentic, less polished | Slow, varies | Must manage yourself | Community brands, organic reach |
How to Choose the Best Option for Your Brand
To decide where to order your social media video ads, ask yourself:
- What’s my budget?
- How fast do I need the video?
- Do I need paid ad rights or just organic use?
- How much creative control do I want?
- Do I have time to manage details, or do I need an all-in-one service?
For ecommerce brands and startups, UGC platforms strike a great balance of price, speed, and reliability.
For small businesses or those just testing, freelancers or Facebook groups may offer the cheapest entry.
For big campaigns or premium launches, agencies deliver the highest production value but at the highest price.
Conclusion
Ordering social media video ads in 2025 has never been easier — but the best choice depends on your needs, budget, and goals.
Whether you go with UGC platforms, freelancers, agencies, groups, or even your own customers, focus on clear communication, set expectations, and always secure the right usage licenses.
For a guide on UGC video pricing breakdowns, check out our detailed article: How Much Does a UGC Video Cost?